About

Dana M. Lerner is a Tony Award winning theater producer entrepreneur. She is the founder and CEO of Red Pelican Creative a social media consulting and management company representing prominent influencers and innovative brands in entertainment and beyond. Previously, Dana served as Social Media Strategist at Broadway Across America, the foremost presenter of first-class touring musicals and plays in North America, operating in 44 markets. Before that, she was the Business Intelligence Coordinator at BAA. 

Dana is passionate about using data, paired with innovative and creative ideas, to address the changing needs of fans and audience members in today’s connected marketplace. She enjoys the challenge of distilling complex sets of digital data into actionable insights to drive successful promotional campaigns and influence decision making.

Dana made her Broadway producing debut in 2017 with Indecent (Tony Nomination) and was a producer on the gender-bending revival of Company for which she won a Tony Award for Best Revival of a Musical. Her off-Broadway producing credits include Hundred Days, Far From Canterbury: A New Musical and Application Pending. Dana has also produced concerts, stage readings, and developmental workshops including We Have Apples: A New Musical In Concert and Songs for the Dead: The Songs of Matthew McCollum, among others. 

Dana received a BA in Theatre Arts with a minor in Visual Studies from Cornell University in 2014 and an MBA from Columbia Business School in 2023. She is a proud and active alumni volunteer of Cornell University. In her first year of eligibility, she was nominated and elected to serve a four-year volunteer term on the University Council, the most senior advisory group of alumni volunteers (with the exception of the Board of Trustees). In addition, she serves as a Class Officer, Annual Fund Representative, and Reunion Campaign Co-Chair for the Class of 2014. In 2024 she received the Robert Harrison ’76 Recent Alumni Volunteer Award honoring recent alumni who have made an impact on the Cornell community in their first ten years from graduation.